You are being informed, always.

Read informative articles from Vita.
READ OUR BLOG

Why Does Your Business Need an Expert Consultant?

Vita Life Consultancy Business Expert Consultant

As you know, at Vita Life Consultancy Inc., we love to guide you step-by-step through some crucial steps in starting or perfecting your business. Through our various blog posts, our readers have been able to put our advice into practice and have seen real growth in several aspects of their business. This time, in this reading, we will not only feed your intellect with several relevant information but also why a one-on-one with one of our experts can greatly develop your business.

We have listed below, varied reasons to call on our team to grow quickly in business

Starting a Business

Have a new idea? Have you designed an impressive product? It is certainly easy to imagine new business concepts, but it is quite another to begin to implement them. The process of starting a little business turned out to be difficult and risky. Indeed, many aspiring entrepreneurs give up before even tackling the important stages of a perfect business start-up.

There are also those who manage to persist, who continue to move forward despite the difficulty and the obstacles. Those who, are equipped with great qualities of a business boss.

Despite the character of these people, does this guarantee them a place in the business world? According to fundsquire.ca A survey by CBInsights that covered employees and founders from 101 start-ups analyzed the reasons why those companies failed. The main results were as follows:

  • 42% of start-up businesses fail because there’s no market need for their services or products.
  • 29% failed because they ran out of cash.
  • 23% failed because they didn’t have the right team running the business.
  • 19% were outcompeted.
  • 18% failed because of pricing and cost issues.
  • 17% failed because of a poor product offering.
  • 17% failed because they lacked a business model.
  • 14% failed because of poor marketing.
  • 14% failed because they ignored their customers.

Therefore, it is imperative to surround yourself with people with solid experience and team up with people you trust. In short, several factors can influence the direction of your business and to neglect them is to run to failure before you have even started.

Indeed, again according to Fundsquire.ca: 20% of businesses fail in their first year and around 60% will go bankrupt within their first three years.

It is therefore interesting to surround yourself with an expert business consultant to be guided at the beginning of the process: is there a market for your products/services? Is your marketing following the digital trend? Do you have the necessary funds to cover your first costs? How do I register my business when I’m ready? These are questions that our team can answer for you.

Knowledge Is Power: Reading for Start-ups

Optimizing your Business

You have now been sailing on the turbulent waters of the business world for a few months, even a few years, without really knowing which direction you are taking and what the results will be in the end of your destination? It is not uncommon to see some entrepreneurs asking themselves a thousand and one questions at this stage.

If your business has survived until now, that’s fine, but it’s also an important time to review your initial vision, the one you had at the very beginning of this adventure. Did you stray from your original mission?

In short, you will have understood it, at this stage it is necessary to review your recent activities. Doing a detailed analysis of the positives and negatives is an effective way of visualization to be able to restructure and start in the right direction.

To do this, it would be useless to neglect a meeting with one of our experts. This can help you refocus and start again on a well-designed and planned straight line in terms of stages, operations and management.

Upgrade Your Brand

It is not uncommon, even today, to see companies with non-existent identities. Indeed, not only are some brand images outdated but in addition, no branding links their website, their social media, their email header. At Vita Life Consultancy Inc., we make a point of reminding you; the visual image of your business is much needed in 2022.

We always talk about how important branding is for growing your business, and it never hurts to repeat ourselves. According to a stat from tailorbrands.com: You have 7 seconds to make a first impression, so your brand needs to be well-designed from the get-go, with a clear message. With this brief period, you must therefore have a visual identity beyond consumer expectations.

Our team is brimming with creative energy and just waiting to be harnessed. And according to capitalcounselor.com: A person will see a brand image around five to seven times before they recall the brand. Therefore, it is very important to call on professionals. You can learn more about our branding services on this page.

Branding Creation Process

Managerial Consultancy

The executives counseling implies added energy for the organization at one point. You can get a unique help with the energy of specialists with alternate points of view. You can’t just rebuild your organization or change a current monetary administration program. As an entrepreneur, you will be relied upon to perform numerous jobs.

On occasion, you will be going about as the virtual head of numerous offices, from promoting to item improvement to IT support. You could likewise see yourself liable for bundling, conveyances, direct client support, and property upkeep. In certain conditions, for example, overseeing and arranging your business funds, it’s ideal to recruit proficient assistance.

Your funds are not to be messed with. Numerous things can turn out badly in a business according to a monetary point of view. Blundering cash, income issues, postponed or over paid merchant accounts make numerous new organizations close. You can counsel a monetary guide to ensure that your business isn’t one of them.

For you to settle on such choices, there should be an issue. Nonetheless, it can’t be said that the answer for the issue is things like this. The administration expert analyzes your organization unbiasedly as an external eye, uncovers your organization’s hierarchical and administrative issues and tries to address them.

Subsequently, it allows you to make a further developed stride outside by tackling the inner issues of your organization. Master the board experts, autonomous of your organization, are keen on diagnosing issues, examining their causes, making suggestions, and conducting proposals.

We would love to collaborate with you on this aspect of your business, see more information here.

Financial Consultancy

With a financial consultant, you can expertly arrange for the monetary prosperity of your business. Also, you can get customized exhortation on contributing to create financial wellbeing with the help of a monetary counsel.

Finance specialists in pretty much every organization center around expanding the net revenue of the foundation with the right and proficient utilization of your capital or potentially pay, procedure and arranging.

Monetary specialists, who likewise get ready for the unforeseen circumstance of the organization, additionally manage emergency management. Financial the board systems are made toward the start of each fiscal year and checked toward the finish of the financial period.

It is inspected whether the decided targets have been conducted or regardless of whether there have been any emergencies past the normal. Inability to appropriately deal with the monetary requirements of the foundation prompts unnecessary getting and expanded interest costs. Interruptions that might happen in this cycle might even lead the organization to liquidation.

Hence, it is valuable to get support from an expert monetary counsel all together not to meet interruptions. It is conceivable with monetary administration that the activity cycles of limited scope or huge scope organizations can continue without interference.

In case of an emergency, the pay stream of the organization is disturbed, so it turns out to be harder to deal with the tasks. All systems are introduced to you with a monetary expert that you will find support from, and you will realize how you can treat that second prior to an emergency happens.

One-on-one Meeting with Business Expert Consultant

In Conclusion:

Whether it’s during the hatching of a business idea, whether it’s during the process of starting a small or medium-sized business or whether it’s many years later, it is strongly recommended to be surrounded by business experts.

Not only will this help you refocus your company in the right direction and reduce costs, but it will also help you stop asking yourself a thousand and one questions such as: is my branding up to date? Is my marketing budget low?

In short, doing business with one of our consultants can give you peace of mind whether it is for the creation of your project or its development. You want to share your concept with us, contact us here!

What is digital Identity

As you know, at Vita Life Consultancy Inc. we like to advise you on everything related to the Web and its digital world. We also like to guide you towards the new WEB 2.0 trends but also to educate you on certain measures and precautions that will make this adventure a much more positive experience for you entrepreneurs and business leaders as well as for your users, customers, followers. You should have no illusions if you believe that the old ways of running a business are still relevant.

The digital age has been here for a few years now and if your company or your brand does not follow this trend, your company can only be forgotten. To remedy this situation, today we offer you some tips.

To be up to date and to be part of this trend, it is not enough to equip yourself with electronic equipment, to have a small web page, or to acquire several screens for your offices. No, a digital identity is your online presence. Through reading this article, you will be able to understand and practice the next steps for your success in the digital world!

The importance of this Digital Identity

Digital ID, like other technological inventions similar as nuclear power and indeed ubiquitous GPS, can be used to produce value or induce detriment. Without proper controls, directors of vicious digital ID systems, whether they work for private sector companies or governments, would have access to and control of the data.

History provides despicable exemplifications of the abuse of traditional ID programs, including the importunity or persecution of ethnical and religious groups. Digital ID, if inadequately designed, could be used in indeed further targeted ways against the interests of individualities or groups by government or the private sector.

(“Digital ID: A key to inclusive growth | McKinsey”) Implicit provocations could include fiscal gain from the collection and storehouse of data, political manipulation of an electorate, and social control of groups through surveillance and restriction of access to uses similar as payments, trip, and social media.

How big is the digital identity market?

With the ever-increasing growth of the market and its increasingly connected users, you are on the wrong track if you have not yet made this digital transfer. Indeed, according to BusinessWire.com The Global Digital Identity Market is estimated to be USD 16.6 billion in 2021 and is expected to reach USD 40.44 billion by 2027. This identity on the internet therefore has an influence on your notoriety, on the sale of your products and/or services and how Internet users perceive a company.

Concretely, what is a digital identity. According to our source, digital identity is all the digital traces that a person or a community leaf on the Internet. All this information, left over browsing, is collected by search engines, such as Google, Bing and is made public.

A digital identity, or IDN, can be made up of a nickname, a name, images, videos, IP addresses, favorites, comments, etc. This identity on the internet therefore has an influence on e-reputation, on the way Internet users perceive a person. In summary, digital identity is the image you send back on the internet, your virtual, dematerialized image.

The different types of digital identity

Our agency has identified several types of digital identities that exist and that meet different categories. Whether it is information, depending on the source, its content, and its author. This data thus circulates without the knowledge of its user.

This information also circulates sometimes without the knowledge of its user and can have a harmful influence on the integrity of the person or the corresponding entity.

One can easily create three distinct categories of digital identity corresponding to the origins of the different sources and the information disclosed:

The Declarative identity

This type of digital identity corresponds to the colorful information that has been handed by the person or reality concerned, with varied information, relating to the nature of the subject, his connubial status, and other veritably objective rudiments.

The calculated identity

The measured identity results from the different analyzes carried out about the acting identity. The conclusions therefore make it possible to establish a profile of the individual or of a service to which he’s combined.

The acting identity

The acting identity is determined by the different conduct carried out on the web by the user. Therefore, we can make a trace of the ultimate by observing his stations and habits from his account. As well as his friend on Facebook in particular. Their data will be collected in this way. The bank law and the word no longer have any secrets for these websites as an illustration. Also, this information is a real goldmine for some companies, which use big data as veritably instructional statistics at the marketable position. A question also arises where is the right to privacy and private data limited?

How to properly manage your digital identity?

Although users are obliged to fill out their profile with as much information as possible to benefit from optimal visibility on search engines, this is not without risk. However, although the disclosure of your information is not without risk, we have written a short guide for you to take some precautions on your future actions on the net:

Manage privacy settings on social networks

If far too many people forget this essential step, fortunately more than 88% do not neglect it. With the ever-increasing use of social networks, we are more and more inclined to publish our daily life, which attracts dishonest people. Indeed, if you give a lot of substantial information without restraint, the basic parameters of the most popular social networks will not protect you. Without certain increased changes in your profile settings, you expose yourself to great risks such as digital identity theft. According to Facebook.com, more and more of their Internet users are receiving friend requests from people they don’t know and with whom they have no friends in common. At Vita Life Consultancy Inc., we advise you not to accept such people as they may be malicious towards your digital information.

According to digitalinformationworld.com, in August 2019, DuckDuckGo (a search engine that depends on being as private as possible) conducted a paid survey to find out how people are feeling about their privacy online. (“Nearly 80% of Social Media Users Have Adjusted their …”) Around people shared in this survey. The results were what one might anticipate. Around 79.2 percent of the people have acclimated the privacy settings of their social media accounts in one way or another over the last 12 months. What’s indeed more intriguing is that nearly 23 percent of the people have deleted/ turned off their profiles due to privacy enterprises. Although similar issues are substantially linked with Facebook, social media services like Twitter and Instagram have also been affected this time around with figures going as high as 34 percent and 36.1 percent independently. When the results were presented in a map form, it was revealed that in the last time, around 43.1 percent of the people have acclimated their privacy settings by removing posts. Also, 35 percent have made their biographies fully private.

Always be wary of what’s free

If you have some knowledge of sales and advice, you have surely heard the famous saying “if it’s free, you are the product.”, if so, then you have a huge lead over web predators. Indeed, when you browse, like or search, you reveal your consumer choices for free. For private companies such as Facebook, Instagram or even the giant Google, this digital data is precious to them because it allows them to better understand you to sell you better. Unfortunately, other organizations, criminal (you guessed it), will seek to obtain this data in ways unimaginable. Indeed, we have all seen this famous Pop-Up window open before our eyes, announcing that we have won an all-inclusive trip to the Caribbean or telling us that we have won five million dollars and obviously, if you have caught, a hacker has stolen your data.

Change password regularly

Even if today, there are increasingly simple ways for cybercriminals to obtain your password, it is not negligible to change it regularly before always staying ahead of a malicious hacker. In addition to making the task even more complicated, you also secure your personal and/or professional data. Ideally, according to Terra Nova Security, it is strongly recommended to change your password every three months. Experts from this company also recommend always enabling two-factor authentication present on most websites these days (45% of companies use multi-factor authentication, up from 25% last year. 23% is the average security score for companies before using a password manager (46% is the average security score for companies with more than 500 employees).

Do not click on dubious links

The technique of ‘phishing’ or fishing in everyday language is a deceptive way for suspicious individuals to recover your personal and professional information and your digital data. Although most Internet users are aware of this trap on the Web, more than 1000 people are trapped each year by these cybercriminals. “Since the start of the COVID-19 pandemic, Statistics Canada determined that more than one in three Canadians have received a phishing attack.” (“What phishing looks like in 2021 – Get Cyber Safe”) These web scammers are using increasingly optimized schemes. In 2021, there were 1,000,000 phishing emails sent to North America citizens and unfortunately, 19.8% of these Internet users clicked on these fraudulent links.

In conclusion:

To conclude this article, we would like to guide you through this transfer of your identity from the physical world to the virtual world. Most of your data may already be online, in your digital identity. However, some steps and several options may require research and effort to fully transition. Therefore, our agents are available to you, they will be able to support and advise you throughout the process. Please contact us here !